These are the specific questions you should ask yourself before doing any sort of link outreach. Study your niche (a.k.a. know your target audience!) and write specifically for the purpose of helping them. Don't just link to one or two sources all the time. Also, be careful not to post too many links to the same place in the same location, or you could get negative attention for spamming.

Get rid of organic links for good

When you get higher website traffic, your chances of generating more leads will improve. Look at your list and choose a few keyword phrases (not an individual word because, in most instances, it will be way too competitive with many sites trying to rank high for that particular keyword) that accurately represent your website. Search engines love press releases almost as much as they love blogs. Keyword research is one of the most valuable things you can do to obtain and maintain high search engine rankings and promising SEO results. For most small businesses, a keyword combination contains usually three or more targeted words that describe what you do.

Take a customer focused approach to search engine spiders

There are numerous methods for finding keywords but The Google Keyword Planner is free and easy to use, especially for a beginner. They take all the uniqueness and personality out of your website. Optimizing your site based on your business's location can help your business appear in local directories, Google Maps, and climb the ranks in traditional searches. You should always be professional whenever you talk to marketers or fellow competitors.

Follow the best practices outlined herein for googlebot crawlers

Google is adept at delivering a list of results based on what companies or facilities are around your "current" location. Worst of all, if your website gets a reputation with Google for allowing, promoting, generating, or otherwise engaging in SPAM-based activities, they may just decide to de-index your website, which is a fancy way of saying "Now you see it, now you don't". Good content will also naturally improve search rankings by attracting more backlinks and social shares. Gaz Hall, an SEO Expert from the UK, said: "Use simple and obvious terms that are easy to understand. Use descriptive captions and avoid generic captions such as 'Products' or 'Services'. You can and should use keywords that are related to your business in the captions as long as they make sense."

Everything you need to know about link exchanges

This way, you can optimize that content for the keyword, giving you a better chance of ranking for that query. Designing your website with mobile users in mind will give you the best chance at converting the traffic that search engines bring in. If you are currently producing five articles a week that get less than 100 visits each, try creating a single keyword-targeted article each week, with more research and more value to your audience, and then actively promote this article to key influencers in your industry. Each type of algorithm definitely looks at different aspects of the webpage, such as Meta tags, title tags, links, keyword density, etc., yet they all are part of a much larger algorithm.