Thin content on category pages can also arise when drilling down into faceted category navigation until a page is reached with no products. While it is possible to use SEO on the same pages over and over, you'll find that it's a lot more effective when it's pulling all this new content under its wings, tying it all together, and pushing it all up the search engine rankings. The more likely potential visitors are to think your site will provide an answer to their search query, the more traffic a page will gain. In order to keep moving towards growth, constant experimentation requires objectivity when reporting results.

How to learn about static pages in a few hours

By determining the meaning of each word, it disambiguates the other words until plausibility is achieved for the entire sentence or phrase (1). Once the major SEO efforts are complete (in the implementation phase), SEO becomes more of an operational activity as opposed to a full-blown project. The search engines will act rapidly to penalize sites that contain viruses or trojans. Black Hat is the tactic of using repetitive, unrelated (and sometimes, hidden) keywords on a website that focus on attracting search engines to list their content (sometimes that are not even related to the keywords) as high as possible.

Recover your dead backlinks

Although not all errors are created equal, resolving them improves Google's ability to index your site and can positively affect search rankings. One of the things that can cause a lot of panic to SEO consultant is ranking fluctuations. Many questions such as what did I do wrong come crossing the mind. Today, the secret to SEO is no secret at all. It's common sense. Brands that rank high on search engines have great content, address their target audience's search intent, and take the time to optimize their sites from a technology standpoint. A 'three clicks' rule says that any information on a website should be available for a user within no more than three clicks. This is how you should plan it.

Assessing historical progress and how you've been helped by RSS feeds

Although traditional advertising can still play an important role in marketing, for small businesses with limited budgets, local SEO can be a highly effective, low-cost alternative to other paid marketing methods. Use plagiarism checkers to avoid unintentional duplication. Remember, "research" doesn't mean stealing. One common approach to fix this is to use cookies to track user sessions, instead of appending session ID code to URLs. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "List all your competitors - use a search engine to search for similar websites, using keywords that you have already mined that relate to your service, location and content. Remember - the websites that appear on the first couple of pages of a search are the ones that get SEO right, so be sure to study them in detail."

Meaty meta descriptions may affect your search engine spiders tactics

A big part of effectively writing for Internet users and search engines alike is to understand the human user's psyche while also feeding the search engines the relevancy they need to consider ranking the page for a given topic. Links help search engines connect the relevancy of a page with specific keywords -- based on the keywords that are used in a link's anchor text. Likewise, search engines trying to interpret invalid HTML may misunderstand the content of a page. Content marketing is now part of a successful SEO strategy. Google has refined what it considers good content in recent years. It it now almost impossible to get away with any gimmicky content-based tactics, such as high quantity content without quality and substance. Search engines prefer those who produced the best, most valuable content, spawning the adoption of content marketing among SEOs - and content is still king today.