No matter what niche you're in, there are only a finite number of websites from which a backlink is likely to move the needle. If your page includes large images, use a tool like Squoosh, developed by Google Chrome Labs, to compress and reformat your images. Another valuable way to improve your domain authority is by getting other people to link to your website and your content. That takes time, some strategic networking, and a little ingenuity. You might have a main product/service page, and then talk about related subjects in various blog posts that refer to that product.

Cooperate with other social bookmarkers

Headings are a big deal for SEO. They tell Google exactly what's on each page. If you don't use them correctly, your page isn't going to rank well. The simplest way of achieving this is by retrieving a list of existing documents that contain a group of words or keywords aligning to the core concept of the query. By using internal linking strategically, you can boost the ranking of other pages on your website. Say you have a popular page that is ranking highly in Google and receiving a lot of traffic. By strategically placing a link on that page to another on your site that you want to rank, you can pass "authority" to that page. If you are a local business, register with trusted local directories. By submitting your company to business directories (especially the free directories) you cannot expect to be flooded with high quality traffic and transform your website into a high-converting lead generation machine. What you should be expecting though, is getting some extra local traffic boost and an improvement in your search engine placements.

Using reporting strategies like the pros

Your headlines need to spark interest for it to stand out on the SERPs - enticing users to click through and continue reading the rest of the content. A lot of people and businesses will pour money into a professional website only to find out that visitors won't magically begin appearing on their site. Strategies working for pay-per-click can be utilized as torchlight to frame the natural content strategies for search engine optimization. Why wouldn't Google use your meta description?

Adopt a customer centric view of indexed pages

An algorithm is a formula or calculation a search engine uses to decide who appears within the SERP. Google, for example, has over 200 data points or ranking signals. If you develop your own product, you can pick it's price, sell reprint rights to others, set up an affiliate program, etc. You should monitor each backlink you create or earn and verify if it carries any SEO value. Gaz Hall, a UK based SEO Specialist, commented: "Meta tags are the HTML elements that search engines and visitors find your content. It's what they can see in a search engine and thus, it's important to add value in a limited number of characters."

The latest trends in conversion rates

More than 60% of the websites that appear in the top 10 ranks in Google?s SERP are at least three years old or more. And keyword usage is where on page optimization begins to blend with off page optimization. It is not enough to optimize the content on your page. You must also optimize the images. Add keywords to the file name of the image and the image alt text so that the search engines crawl the images as well. If your WordPress website is over four years old, you need a new website.