Clove Creek

Near our little house in the woods runs a lovely rushy stream, Clove Creek. While it’s often brisk and prosperous, it takes a huge spring thunderstorm to understand how such a modest flow could carve out the dramatic and beautiful area known locally as The Gorge. Find cool things …

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Why SEO and Content Projects Fail

Over the years I've seen so many disconnects and underutilization of SEO and content creation, which made brands lose money. As an SEO Services subject-matter expert and enthusiast, it was hard to not take personally so many claims that SEO was bunk science and didn't work; yet when I'd probe …

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The dead mannequin

The figure in blue overalls to which he referred at once drew every eye. It was not elegant or elegantly disposed, as were the others in that window. And there was something else about it that provoked a sudden shriek, and a flop, from someone in the crowd. Most of …

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The ugly truth about forums

Engagement can be built by offering incentives andreasons for the consumer to interact with a company. It should be very clear that if you are solely using PPC as your conduit for search engine traffic, you are missing out on the broader picture. Consumers seeing an advertisement in a different …

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Apply these secret techniques to help with javascript

Knowing where to find good keywords and the proper way to work them into a website's copy is important, but it's only a small part of Search Engine Optimization process. A little known yet enormously effective strategy for improving the results from local search results is by using reviews to …

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Double Your Profit With These Tips on widgets

You can install plugins on WordPress to protect your site such as the Google Authenticator Plugin or just simply create a very strong password that combines numbers and characters. Get an outside opinion if you can. YouTube is like any other social media network. It takes regular usage, quality content …

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Are we devoting time and money to the right channels?

Search engines like Google, Bing and Yahoo use complex, evolving algorithms to call forth relevant results for search queries. And with trillions of web pages online, there's a lot of competition. That said, there are a number of fundamental things you can do to make each page of your website …

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What can you do about page rank right now?

If your posts are getting less detailed, more rushed, or otherwise less useful for your readers, it could trigger a signal to Google that you aren't as authoritative as you used to be. When you create your SEO content be sure to give users what they are looking for. If …

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Unheard ways to achieve success with keyword stuffing

Libraries must acquire books as they're released, updating old copies and adding new copies, to keep the most recent information on the shelves. You can also earn high quality backlinks by using highly relevant sources to your industry. Capturing a viewer's attention continues to be difficult. For a search program …

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Self-publishing Parasite SEO based purely on link exchanges

Implementing an effective SEO strategy is not straightforward or easy though, especially with all of the recent updates to Google's SEO ranking algorithm. The Internet is made up of trillions of pages that are all connected to one another with links. These links are how search engines "crawl" the web …

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How to reinvent quality without looking like an amateur

Google Webmaster Tools will inform you when there are technical problems with your website, if Google is having issues crawling your website, which keywords are bringing people to your website, page load times, and other highly important information. Use headings, lists, and bullets. Around 2009, Google began a major crackdown …

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Let's follow quality best practise

With the exception of paid search and paid ads, all the other tactics intertwine and affect each other. Once a company adopts SEO as part of its online strategy, everything becomes easier. Google searches for open content that is readable and easily navigated. There are a lot of links floating …

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What everyone ought to know about quality

If you maintain a blog, of course you want the traffic to your blog to grow. But what if it doesn't? What if the traffic to your blog is (slightly) decreasing? What do you do? When a search engine spider crawls your website it cannot rate its design nor measure …

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Auto anchor text

Honestly, I wouldn't suggest moving so quickly that you risk some type of penalty. Particularly with backlinking, if your 'velocity' or the time passing and frequency of links procured rises too fast - it will look fishy and unnatural. In the early days of the Internet, domain name selection was fairly …

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Actionable tips on content and Twitter

This is particularly handy when other sites have copied our website pages and neglected to take out the Meta Author tag. Spammers often use automated methods for distributing these comments to a massive array of sites, where some of them inevitably stick.Not only is this an extremely ancient method …

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Make sure your SEO checklist includes indexed pages for best results

But for the most part, comment-based links have no place in a modern campaign. Defining a robust and efficient content strategy together with SEO will easily lift conversions and brand authority. How do you ensure users have a positive experience? Unsurprisingly, larger companies tend to outspend smaller firms when it …

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Things to avoid when dealing with mobile search

Don't forget about your customers. See this page for more information on titles and the description snippet. Recall your own search behavior on Google. You want to engage your audience and draw their attention to your website, where hopefully they?ll be inspired to explore your products and eventually make …

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The tightening up of topical trust flow

Data analysis works in concert with the creative elements to aid the practitioner in navigating the decision-making process. Make no mistake, negative SEO is a severe threat to your website and can decimate years of search efforts within a few days. Just don't use this to try and cover up …

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Study your competitors' linking profile

Utilizing a combination of both video and slideshow (if executed correctly) would make for a significant uplift in time on page and interactive metrics. Search engine crawlers and indexing programs are basically software programs. These programs are extraordinarily powerful. They crawl hundreds of billions of web pages, analyze the content …

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Discover the connection between user experience site submissions

Local SEO services can help any kind of industry, from a small craft store in town to an obscure restaurant in a city alleyway. This marketing strategy doesn't just work for retail and hospitality businesses either, but can drastically help to attract attention to your service business as well. If …

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Things your competitors know about web portals

Deception is never the basis of a sound business strategy. Subsequently, the market response from 'A' will be compared to that of 'B'. The technical side of international e-commerce continues to be challenging. Cater to your strengths and upload unique material such as videos, pictures and audio files which people …

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You may be asked about link bait in your marketing interview

Find out how to verify a Google My business listing here. Discovering the optimal reach and frequency mix to accomplish the intended objectives without experiencing diminishing returns from extra ads should be the goal. If you don't follow the search rankings of your website and don't know how particular keywords …

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Tell me more about forums

Keep it natural. It's because heavily keyword-dense backlinks truly are a spammy tactic. The same thing applies online. Make no mistake, the customer frame of mind and intention behind their query is vital.

Is the use of temporary keyword research judged to be good practice?

Don't deceive your users or …

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Make link bait a priority

Long Tail Keywords are long and very specific keyword phrases that the customer generally uses when he is nearing his purchase stage. Trying to rank for very broad keywords like 'furniture', 'online shopping' is a very difficult task. In fact if you know how to optimize long tail keywords, you …

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Reasons why you cannot fully understand inbound links

Google continues to show regular listings in response to searches along with featured snippets because featured snippets aren't meant as a sole source of information. 'Mobile indexing first' means that Google will look at the mobile version of your site to decide how high you should rank. Search engine optimization …

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Can I use mobile-friendly to help rank my site?

Search engine experiences are becoming increasingly personalized. That's why it's important for businesses to focus on long-tail and location-based keywords-so that audiences can find your company based on the exact value and service that you provide. The search or query interface is your door to the SERPs. Google doesn't care …

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Things you most likely didn't know about authority sites

While designing a new house, don't you want to ensure that it's foundation is strong enough to hold the house, and is logically designed to make it easier to go around and yet keep it beautiful? The same concept goes for your the website. A good site structure is all …

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Hidden facts about organic links

Aligning a brand's message with an influencer's motivation will be the key to success. Advertisers believe product placements lead to increased awareness and positive attitudes toward the brand. For example, you may need to remove embedded text on your pages, or remove links that were built using suspicious sources. Knowledge …

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Why I hate SEO campaigns

However, because all inbound links will support your domain authority and increase both your national and local ranks, it's unwise to limit yourself to only local sources. It's rarely a good idea to include more than one backlink in a single post-doing so makes your effort riskier in exchange for …

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How to learn about Google algorithms in a few hours

Just imagine a situation where you have a great article with a boring headline that doesn't trigger emotions or create a curiosity gap. I can already hear the crickets chirping... However, it's possible (and, in fact, quite common) to have duplicate content on your site even if you've never plagiarized …

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Rank Content in Google's Featured Snippet

These Google changes happened in 2011, when Google began to realize what was really happening. Keep refining your approach. Keyword selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not …

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Search engine health checks should look at SEO

Taking it a step further, assessing what's currently trending in terms of topics, and basing your meta description's phrasing on that can help nail down what may be best for your brand. This part of why having a blog can help build authority. However, you have a lot of options …

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Unlocking the mystery of 301 redirects

Think of it like a roadmap that makes it easier for search engines to crawl and index your site. There are some tools and strategies we can use here to make sure we get a good selection of keywords together. When users come back, this means more traffic and clicks …

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Its all about authority sites

A marketing firm (the reseller/client) will sell link building services or broad SEO services to an end client for a specified price. A backup approach could be to set URLs with session IDs to noindex, but this limits page-level link equity potential in the event that someone links to …

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