Make sure you know exactly what you're doing with indexed pages

The simple truth is this: If you sell products, you must consider the product indexes! Google's Panda update was an important step in an attempt to weed out websites that people are unlikely to appreciate and to downgrade websites that people don't find useful or that are irritating in some …

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Understand the increasing real-time aspect of SEO

Further Google Ads resources. Still, it's a strategy that does work for companies that do it right. Which tool you use doesn't matter all that much since you'll end up with basically the same data. Design your site for all device types and sizes, including desktops, tablets, and smartphones. Use …

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Take care when dealing with offsite SEO

If you're developing multiple new posts for your blog a week, you'll have multiple opportunities to optimize for new keywords, new pages with new title tag and meta description opportunities, and of course, plenty of body copy where you can include your keywords at a natural pace. You can check …

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Tightening up on headings

If the site contains information that addresses their intent, they will spend more time on the site. From an SEO perspective, serious problems have just been created, as Amazon is one of the most authoritative websites in the world and the product pages on Amazon are almost guaranteed to outrank …

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Clear and unbiased facts about walled garden sites

This procedure makes all your social media accounts link to your WordPress blog/ website articles. But all we agree that having inbound links from a source that is highly trusted has huge authority is a great benefit for strengthening the reputation of your own resource. Now, if you don't want …

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Ways to tell you're suffering from an obsession with web portals

SEO is an ever changing and evolving industry with the search engines updating their algorithms on a weekly and sometimes even daily basis. And while some strategies may go out of fashion or no longer deliver results there are some strategies which have stood the test of time and we …

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Winning tactics for site submissions

Additionally, when your practice has an ample amount of online reviews, it means other people are confirming that you are who you say you are. Emotions and feelings also affect choices. Sites that contain large numbers of articles and a search function may be good candidates. I think that another …

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Actionable tips on SERPs and Facebook

What you're left with is an itemized list of URLs with the necessary list of SEO data to make an educated decision about what to do with that article. To some, the longer a blog post the better, and there's a clear argumentative case for it; more words in an …

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Carve out time for concentrating on authority sites

The original idea was that it was designed to run using a basic version of Google's articleRank algorithm. Some lasts a year or two. We woudl argue that you should conduct on and off-site SEO before you engage in any big budget marketing plays. You can read product reviews from …

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Update your widgets on a regular basis

All those people walking around in Times Square day and night by themselves aren't going to make you any money, but chances are that quite a few of them will eventually become your customers. This keyword has discovery intent, ie this person is in the market for a watch but …

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The death of blogs

Update your content regularly. As if you didn't already have enough keywords in your list, you'll see the Related Keywords section, which shows other similar keywords, and Phrase Match Keywords which show other keywords that include this keyword. You can see an example of a test result in Figure 9-1 …

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There is no such thing as an SEO certification

While we don't have official word from Google (we never do), a lot of industry experts are in agreement that Google builds an overall quality score for your website. The size of your images can have a big impact on your overall site speed (which is an important search ranking …

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Understanding keyword stuffing

It's almost a sophisticated style of word-of-mouth marketing. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content. You have complete control over anchor text on your own …

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Identify who are the main influencers in your industry

Making money is a very broad-based objective. You can hold yourself accountable to get results when doing SEO yourself, but what does that accountability translate to? Online marketers also commonly use the homepage's descriptive content in directory submissions and other business listings on external websites. These are long phrases, sometimes …

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Make landing pages your centre of attention

If something ever goes wrong with the campaign, you'll have someone external to hold accountable. Make your users feel safe. You can see this by looking in the upper right-hand corner of the Google search results page. To meet the demand, content development teams will need to create more content …

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Consider quality at the inception

Choose Relevant Images - It can be tempting just to attach any cool-looking picture that you might have taken to your next blog post, but you need to make sure that you're using the most relevant images for the most relevant content - otherwise, your content can end up looking disjointed and …

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Create an Engaging Web Presence by the use of SERPs

The relevance of your link is extremely important, not just for Google, but for the owners of the site you're using to post. You're listed and sipping on some punchy link juice. Your site will get a much better ranking when all the elements, including file name, are keyword optimized …

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Focus on ROI Instead of hits

If the agency shares some commonalities with the client's industry or geography, this can lead to unique insights. One of the most important optimisation measures for a slow-loading website is caching. In normal web browsing, once a web page is generated, elements of its data are stored or cached, so …

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Losing Focus on bread crumbs

To optimize your keyword research for local SEO, brainstorm keywords or phrases with a geo-modifier that customers might use when searching for a business like yours. Modern link-building focuses on high-quality, original content that provides value to users and incorporates an involved audience. 9 out of 10 people users make …

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Tightening up on useful content

For example, the keyword best link building tools has a KD of 30, which is relatively easy to rank for. Link building has been dead for years, for those who failed to adapt to the ever-changing rules and increased requirements on skills, tools, details, and perseverance. Moz's Link Explorer is …

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Get rid of canonical URLs for good

Meta search engines are search engines that aggregate results from multiple search engines and present them to the user. Moreover, with Microsoft's 10-year agreement with Yahoo!, Bing will see a boost in its search user base by absorbing Yahoo!'s search traffic. One of the most important optimisation measures for …

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Things you most likely didn't know about content

New businesses should consider targeting long-tail keywords, especially in competitive markets. Identify the root cause of the problem. On-page SEO refers to factors on your own website that you can optimize such as the underlying code and the content. If your service is only satisfactory, they may not be moved …

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Tightening up on link building

If you're pursuing SEO yourself, you'll inevitably hear of Google's SEO penalties. It is true that there are a lot of potential penalties out there for the unwary. And if you're doing SEO on your own you may read about a foolproof method to achieve rankings, just to find out …

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Learn to do content like a professsional

When same-meaning close variants rolled out to exact match keywords last fall, the joke was that phrase match was more exact than exact match. It was only then that I realized the site had been hacked. E-Commerce websites such as Ebay can also submit product lists and promotions to viewers …

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What worked a few years ago is now irrelevant.

Make sure the robots tag is included in your meta tags to improve crawling rates. It's statistically more likely that a user will visit websites that appear on the first page of their search. The social media landscape rapidly evolves. TTFP, which stands for time to first byte is a …

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