If your website is trying to rank quickly for a specific topic, and yet there is not a piece of high-value content that addresses that topic, the probability of showing up in the Google search results is small. Lipperhey: http://www. Here's the calculator article: For instance, you might create …

What you're left with is an itemized list of URLs with the necessary list of SEO data to make an educated decision about what to do with that article. To some, the longer a blog post the better, and there's a clear argumentative case for it; more words in an …

Remember, you're looking for well trafficked keywords that are easy to rank for - at least easier than some of the more competitive search phrases others are focusing on. To quote Wikipedia: Web usability is an approach to make web sites easy to use for an end-user, without requiring her (or …

Page speed and moreover site speed as a whole is one of the most important factors of on-page SEO that we focus on as an agency. Web server compression allows for faster file transmissions and should be used whenever possible. Ideally, every single paragraph should have its own main idea …

Quickly fixing mobile search/usability problems limits the damage; hence, my wish. There's another thing to consider: Although search-engine tricks are not illegal per se -- at least in the United States, no laws directly outlaw them -- it is possible (though quite rare) to get sued by competitors for using such …

The original idea was that it was designed to run using a basic version of Google's articleRank algorithm. Some lasts a year or two. We woudl argue that you should conduct on and off-site SEO before you engage in any big budget marketing plays. You can read product reviews from …

You can see the link, other visitors can see it, and the link works when clicked, but search engines may not read the JavaScript, so they may not know there's a link there. Setting up a message board -- also known as a forum or bulletin board system (BBS) -- allows site …

Flowers Online - $19. In many cases, you see examples of each one employed by using three formats: Microdata, RDFa, and JSON-LD. Go to this link, http://www. Search engine optimization (SEO) is the process of generating more organic (i.e. free, natural) traffic from sites like Google, Bing and Yahoo …

Such content doesn't provide regular traffic. In case the website is not in the search engine's index, then users won't be able to find it using the search engine. This number uniquely identifies a particular computer in Colorado. You've combined web articles: People sometimes grab a little bit of text …

All those people walking around in Times Square day and night by themselves aren't going to make you any money, but chances are that quite a few of them will eventually become your customers. This keyword has discovery intent, ie this person is in the market for a watch but …

Send new customers to your site within a couple of hours. And, if you've got the chops for it I think it's a great career path, I think it's a great opportunity, and I think it's a great way to grow a career that's going to be in demand in …

Being at the top of your game really pays in SEO marketing. There is no evidence that adding a lot of content at one time can hurt a site if the content is of high quality. Citation Flow: Citation flow is Majestic's equivalent of Google articleRank (see article 18), showing …

I did a little research and found that most people searching for rodent-racing events use the keywords rodent racing. Even if you're working with a small team, it can be extremely useful to ensure that your content is proofread by somebody else before you hit the publish button. You will …

Performing a content marketing audit can help you determine whether or not your consistency is beneficial, and if not, how you can drive meaningful change to restore it. The directory presence helps search engines index your site (they can follow links from the directories) and may help your site rank …

With all of the Google Panda updates, it is extremely important that your content is unique and relevant. What kinds of phrases are your competitors using throughout their websites? Moreover, in today's time where the world can shift almost as fast as in a blink of an eye, it is …

Did you recently buy a domain name? There will be plenty of time for filtering later on. There are no strict rules of how to write great content, but it indeed needs to be great. To understand the challenge you face to rank well in your niche, or to steal …

Update your content regularly. As if you didn't already have enough keywords in your list, you'll see the Related Keywords section, which shows other similar keywords, and Phrase Match Keywords which show other keywords that include this keyword. You can see an example of a test result in Figure 9-1 …

What kinds of phrases are your competitors using throughout their websites? My solution: start a company in the United States and use a U.S. You've got to understand that authority, niche-specific and generic blogs that publish related content can do the same. As long as you can pay for …

What a mess! Different audiences prefer different types of content format, so expanding to more than just text is a smart move, especially considering that video content demand is on the rise! You wouldn't use a tone of voice for a website that sells shoes that's more consistent with a …

Worst of all, if your website gets a reputation with Google for allowing, promoting, generating, or otherwise engaging in SPAM-based activities, they may just decide to de-index your website, which is a fancy way of saying "Now you see it, now you don't". If you rank well for a keyword …

It is unclear how long this reverberation period lasts, though experiments suggest it lasts at least a few weeks. With new updates coming to the Fred Algorithm and Google Panda, you may find that irrelevant content does not convert to business and benefits you desire. This has a lower risk …

Your customers are already looking for what you have to offer, but they often aren't searching specifically for your brand. If your site doesn't appear for their nonbranded searches, you could very well fall off their consideration list. While you're in the process of choosing your domain name, it's also …

Using SEO best practices should be a part of your foundation when it comes to creating content, not only on your website, but with your social media posts as well. A cornerstone of effective SEO is producing quality content, and understandably, that can be difficult for marketers or business owners …

If you find that you have an extremely low CTR, you should look at that particular pages title and meta description as it displays SERPs for targeted queries. Besides, assuming you're building links through content marketing, like I recommend in SEO Link Building: The Ultimate Step-by-Step Guide, then you're not …

Google loves links. However, customers in the US want to buy in dollars whereas customers in the UK want to buy in pounds. The fact remains that knowledge of one's domain and the tools out there is vital to success. Google Images automatically generates a title and snippet to best …

Guest posting as a tactic has a dual benefit. First, it helps you reach the target audience of blogs who have similar audiences as yours. Second, it helps you get backlinks to your site so you can drive up your search engine rankings. In addition to identifying trends, marketers take …

Web 2.0s are extremely powerful. Every new redirect you create is another piece of information that can bog down the speed of your site. It's a simple step, but it will go a long way toward improving your search results. They make them unnecessarily long and ugly.

Digital experiments …

SEO is a long-term commitment that offers long-term results. Know that good SEO isn't going to take a few days and you won't see huge results in weeks. SEO takes months, but the benefits last for years. Generally, these long-tail keywords take the form of sentences, such as "the best …

It was in 2011 when Google made it clear that speed matters a lot. It is the same even today. The speed of your site is important because it impacts the overall user experience. Once you've made your best efforts to remedy the problem, you can file a reconsideration request …

While we don't have official word from Google (we never do), a lot of industry experts are in agreement that Google builds an overall quality score for your website. The size of your images can have a big impact on your overall site speed (which is an important search ranking …

Bad SEOs only care about ranking #1 for their target terms. However, it's more common that Google rolls out its updates in silence, committing the change to its algorithm without telling anyone about it. Those who possess the ability to create powerful marketing content are able to persuade customers with …

Under this definition, link building is exactly what it sounds like-it's the process of tracking down external sites and manually building links that point back to your own in a deliberate effort to increase your rank. By adjusting the title we help Google to understand the relevancy between the landing …

It's almost a sophisticated style of word-of-mouth marketing. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content. You have complete control over anchor text on your own …

Keywords need to flow naturally within this helpful content, otherwise it leads to a terrible user experience. When Googlebot fetches URL from the crawling queue by making an HTTP request it first checks if you allow crawling. The other point that has become increasingly important is that relevant anchor text …

That way you can easily track the indexing process per website section. From a marketing standpoint, you can refine a website to target a niche audience. They might have glowing reviews, you might have seen some compelling examples of their recent work, and you might have a fantastic relationship with …

Instead of clustering a dozen links to build at the start of every month, consider spreading them out to build three or four every week. Many people have gone through the same experience. Any perceptive SEO professional will tell you that although off-page SEO is a major ranking determinant factor …

Hence, the need for a professional SEO company and its affordable SEO services is undeniable for online success of a website and business associated with it. While it's true that having a dedicated page for a product or service will increase your rank for that product or service, adding a …

Whether you're working on building your domain authority for SEO through external links or building your brand reach through syndicated content on social media, there are dozens of places where you post links to your site on a regular basis. It's practically impossible. While you may write helpful content, if …

Think about it like this: instead of targeting a single keyword, you need to target head terms and latent semantic index terms (LSIs). Having Google Analytics will help you make business decisions on where you should invest your resources and it can guide you on your SEO efforts. Yes, contextual …

Both are admiring, and both have their own ups & down. If a search engine recognizes cloaking it will penalize the website by permanently removing it from the search engine index. The website will no longer appear in search results. To a search engine, relevance means more than finding a page …