Learn how to start with webmaster tools

Did you recently buy a domain name? There will be plenty of time for filtering later on. There are no strict rules of how to write great content, but it indeed needs to be great. To understand the challenge you face to rank well in your niche, or to steal …

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How to reinvent content without looking like an amateur

It was in 2011 when Google made it clear that speed matters a lot. It is the same even today. The speed of your site is important because it impacts the overall user experience. Once you've made your best efforts to remedy the problem, you can file a reconsideration request …

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Is analysis a Google ranking signal?

Under this definition, link building is exactly what it sounds like-it's the process of tracking down external sites and manually building links that point back to your own in a deliberate effort to increase your rank. By adjusting the title we help Google to understand the relevancy between the landing …

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Why your digital marketing strategy should centre around anchor text

You'll want to include keywords in your blog posts, and meta data, and really, throughout your site. desktop. Address configuration & targeting issues first. Your content should also be readable.

Dealing with Google negativity in relation to redirect chains

Then, using a piece of software called a crawler, we can see …

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The reason everyone loves keyword stuffing

In the next section of this guide we are going to learn about off-page optimization and how to leverage off-page to skyrocket your website to the top of the SERPs. Google decides the order of all search results through a series of algorithms. By creating more engaging and effective SEO-focused …

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Is rich snippets a Google ranking signal?

Set mobile page scaling properties on each page so your pages are mobile-friendly. Once you've started your local SEO effort, the next stage is more aligned with the rest of SEO - creating content for your audience. In this case, we're looking to create content of interest to a local reader …

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Make the most of SEO by really understanding text links

More narrowly, SEO seeks to tweak particular factors known to affect search engine standing to make certain pages more attractive to search engines than other web pages that are vying for the same keywords or keyword phrases. Links are a crucial factor for high rankings in Google's organic results. They …

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Taboos about SERPs that you should know

Google offers clear instructions on how to correct each of these issues. From there, they'll probably appear naturally as you complete the content work. Keyword discovery is the first of three steps in my D-A-D keyword analysis technique. In discovery, you generate the longest list of possible search words and …

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Things to avoid when dealing with 301 redirects

Your visitors should be able to scan your page and quickly realize what the content entails. Go after more long tail and less competitive search terms if your website is too small to compete with the websites in the search results. It's only a fraction of articles-less than 25 percent-that …

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Better content title and descriptions

Local directories are specific to both your location and niche. Being listed on them increases your chances of being discovered online. Historically, guerrilla marketing offers one of the most successful alternative media marketing programs. Presently, it has been noted that the search engine giant is looking to deliver the right …

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Tightening up on useful content

For example, the keyword best link building tools has a KD of 30, which is relatively easy to rank for. Link building has been dead for years, for those who failed to adapt to the ever-changing rules and increased requirements on skills, tools, details, and perseverance. Moz's Link Explorer is …

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Warning: These mistakes could destroy your html

Headings and sub headings are h1, h2, and h3 html tags. When Googlebot fetches a URL from the crawling queue by making an HTTP request it first checks if you allow crawling. The key to creating engaging and valuable content is doing some research on your target market to find …

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More importance is given to backlinks

They won't kill your SEO campaign, but they won't help you either. PR brings these two aspirations together to form an interdependent relationship with mutual benefits. Getting screen time from visitors to a site depends on how well you know who you're trying to target and how much you can …

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Short Story: The truth about duplication

On regular pages and posts, Google will most probably grab a piece of related content, including the keyword used in the search query. That makes a lot of sense for news sites, for example. Still, I recommend adding a meta description to all your important pages. For example, the Google …

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Clarification about link exchanges

Here's a hint: If you are writing primarily with the goal of impressing the search engines, that is just the opposite of writing naturally. In most cases, overt solicitations for products or services aren't welcome. The relevance of a website that is not updated, decreases for the Google algorithm because …

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The best advice I've listened to about ROI

As I mentioned before, HTML sitemaps exist as a page on your site, visible to both human visitors and search engine crawlers. Links are the key to ranking well in Google, but what marketers often forget is that links are built upon relationships with people. The best way to 'build …

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Apply these secret techniques to help with javascript

Knowing where to find good keywords and the proper way to work them into a website's copy is important, but it's only a small part of Search Engine Optimization process. A little known yet enormously effective strategy for improving the results from local search results is by using reviews to …

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Here is a quick way to solve a problem with landing pages

When writing SEO content, you need to consider what people are searching for and include keywords that are commonly searched and relevant to your business and industry. From the home page you can access main category pages related to specific types of clothing. Creating content which is informative and appeals …

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Making sure you can access the new environment

Very rarely do customers purchase from you the first time they visit your site. Smaller hosting providers will often charge more for the domain name than you really need to pay. Let's be clear, though: there's never a guarantee of a page one or #1 rank, and with SEO guidelines …

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Optimization ensures the Website is easy to index

Having an attractive site that has well designed sales funnel is one part of the puzzle; but if you build it, will they come? On-page SEO (also known as "on-site" SEO) is the act of optimizing different parts of your website that affect your search engine rankings. Most major forms …

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Specific is the new epic content

Google recommends creating valuable content for website users and not to focus on tricks such as hidden text or other unauthorized techniques. Pictures garner attention more effectively than words. Your organic traffic is the traffic that finds your site after performing a search, either using branded or non-branded terms. However …

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Double Your Profit With These Tips on widgets

You can install plugins on WordPress to protect your site such as the Google Authenticator Plugin or just simply create a very strong password that combines numbers and characters. Get an outside opinion if you can. YouTube is like any other social media network. It takes regular usage, quality content …

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Learn to do content like a professsional

When same-meaning close variants rolled out to exact match keywords last fall, the joke was that phrase match was more exact than exact match. It was only then that I realized the site had been hacked. E-Commerce websites such as Ebay can also submit product lists and promotions to viewers …

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Invest in gateway sites

Later in our list of SEO tricks, we'll go into more detail about YouTube as a search engine. But that is not true. Say that you have two versions of your page: one targeting UK readers with British English spellings, and one targeting US readers with American English spellings. A …

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The philosophy of white hat SEO

SEO is a long-term commitment that offers long-term results. Know that good SEO isn't going to take a few days and you won't see huge results in weeks. SEO takes months, but the benefits last for years. The modern search engine is almost algorithm-agnostic, meaning you have to pay less …

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Self-publishing Parasite SEO based purely on link exchanges

Implementing an effective SEO strategy is not straightforward or easy though, especially with all of the recent updates to Google's SEO ranking algorithm. The Internet is made up of trillions of pages that are all connected to one another with links. These links are how search engines "crawl" the web …

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Go long-tail and forget user generated content

A 'three clicks' rule says that any information on a website should be available for a user within no more than three clicks. This is how you should plan it. Based on your goals, you can build searcher personas that identify the key queries and target audiences that will help …

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What everyone ought to know about analytics

You probably thought of cutting corners and hiring inexperienced people to do the job for you, and that likely won't get you places or raise your ranking effectively. In contrast, any person who happens to be in the area and has a cell phone can post a tweet with a …

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Prioritise key messaging through algorithm

If consumers visualize a picture in their imaginations, the effect may be greater than actually viewing a visual. Choosing the right SEO team also includes receiving regular updates in the form of tangible analytics reports. Rather it is taking an active role setting up the signposts that help them find …

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Is algorithm a Google ranking signal?

SEO can be defined as an aggregate of all the work necessary to produce a high volume of referral hits from search engines, web directories, and other websites, with the ultimate goal of making the website popular. The three types of search algorithms are on-site, off-site, and whole-site algorithms. As …

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