Hidden facts about organic links

Aligning a brand's message with an influencer's motivation will be the key to success. Advertisers believe product placements lead to increased awareness and positive attitudes toward the brand. For example, you may need to remove embedded text on your pages, or remove links that were built using suspicious sources. Knowledge …

more ...


Why I hate SEO campaigns

However, because all inbound links will support your domain authority and increase both your national and local ranks, it's unwise to limit yourself to only local sources. It's rarely a good idea to include more than one backlink in a single post-doing so makes your effort riskier in exchange for …

more ...



How to learn about Google algorithms in a few hours

Just imagine a situation where you have a great article with a boring headline that doesn't trigger emotions or create a curiosity gap. I can already hear the crickets chirping... However, it's possible (and, in fact, quite common) to have duplicate content on your site even if you've never plagiarized …

more ...

Rank Content in Google's Featured Snippet

These Google changes happened in 2011, when Google began to realize what was really happening. Keep refining your approach. Keyword selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not …

more ...

A few words on organic links

Would you feel comfortable trusting this content for issues relating to your money or your life? In SEO planning, instead of frequency, experts use opportunities to see (OTS) or the cumulative exposures achieved in a given time period. Mobile optimization, too, is important for both national and local rankings. You …

more ...

How to turn page rank into success

Interactive blogs permit visitors to make comments or posts on the site, including those created by the company, company-sponsored sites, and those prepared by independent fans or advocates. Business markets may be segmented based how To go for it and go for everything in terms of search sometimes means that …

more ...

Can blogs make a huge difference to search engine optimisation?

Think PowerPoint style, not essay. Check your indexed pages (using a site: search) & crawl your site to find duplicate content issues. Typically, people visit Google to help them solve a problem or they're looking for a specific product. During this phase we also perform tasks like keyword research (for existing …

more ...

The worst advice I've heard about widgets

Putting the right keywords in the right places in your content can have a direct impact on rankings and traffic... Currently, the Knowledge Graph is restricted to a handful of categories of information, such as events, famous people, and works of art-you can see it as a small box off …

more ...

To get fast rankings, you need web crawlers

Paid results are listings that are presented as a result of an advertiser buying an ad. These are commonly called PPC or pay per click. I'll admit it - I avoided YouTube and video SEO for about as long as I could. This year it became overly apparent that I could …

more ...

Everything you need to know about sitemaps

Just like Times Square, you still have to make your best effort to sell to your customers once they are on your website, but it's better to do business on a crowded street corner than it is to set up shop on a deserted island. In some instances, computer simulations …

more ...

Things to avoid when dealing with URLs

A redirect chain occurs when there is more than one redirect between the initial URL and the destination URL. When a URL is redirected, it should have a single 301 redirect in place. A common myth is that keyword density is the major determinant of a webpage's Google search ranking …

more ...

Is javascript a Google ranking signal?

Stuffing keywords into your pages, blogs, and body content will come across as unnatural, and probably won't serve your users' needs with any degree of utility. A search champion's mindset is not to think, "We did that one thing and so - yeah, cool - we did SEO." A one-dimensional approach seeking …

more ...

Assessing historical progress and how you've been helped by nofollow links

An organic search strategy that involves a dedicated consumer focused approach is highly recommended. This entails total brand presence and not just keywords, understanding customer behavior, consumption preferences, needs and conversion paths. Company leaders expect tangible results from promotional campaigns and marketing programs. This is crucial; if your strategy remained …

more ...

The evolution of web crawlers in SEO

Another option is through affiliate marketing. Sometimes it?s easier to articulate your thoughts and insights in a ?rough draft? audio or video form before turning into written content.Even if you acquire tons of back links to a given page, if the content doesn?t fit the pattern of …

more ...

Having fun with duplication

Seeking help to write the letters and make improvements may be the best way. Would you rather read 5 articles about one subject, or one or two well thought articles with significant amounts of data or thought process to back them up? For other sites, it can mean the number …

more ...

Make use of free tools to check white hat SEO

It provides tons of data on user behavior that you need to measure the quality of your UX and correct it when necessary. One of the most important elements of a post-Pigeon local optimization campaign is your business's presence on as many third party and local directory sites as possible …

more ...


Start simple, but don't forget splogs

SEO copywriting is quality writing. Period. The keyphrases shouldn't make the writing hard-to-read, sound repetitive, or lose its conversion focus. Also, expect to be targeted by a lot more people trying to sell you their services. To remain focused, don't go after too many platforms, just be persistent with right …

more ...

Cracking the ROI code

For a good rule of thumb, keep headers about the same length as your title tags (70 characters or less). Individuals do not have to type a reply or send a video - they can simply talk into their phones. Paid results are auction priced advertisements & are produced for as long …

more ...


Learn to do link exchanges like a pro

You can augment this gap by buying multiple domain names that satisfy several requirements, with one domain being the primary and others either employing 301 redirects or serving other brand-enhancing purposes. When the layout and content are not appealing, around 38% of users stop using a website, according to a …

more ...


The worst advice I've heard about sitemaps

A canonical URL, sometimes referred to as a canonical tag, is an HTML attribute that tells search engines where to assign the search value, or link juice, for pages with duplicate or very similar content. URLs are great real estate for keywords. Add keywords to them so Google has an …

more ...

Tell me more about webmaster tools

To speed up the process, they browse common areas, such as page headlines and image tags, for keywords that fit the context of a search query. To help Google find your site, you have to tell them where your site is. Geo-targeting represents a unique and attractive feature of mobile …

more ...

Think about stickiness from the start

It sounds cliche, but nothing is more powerful than word of mouth. Completely changing the image people hold regarding a company or a brand is extremely difficult. Speed is a ranking factor for desktop and a very important usability factor for mobile. Google is very serious about page loading times …

more ...

Aligning your goals in relation to blogs

Saying your prayer before going to bed, in the hopes that Forbes or the Washington Post will link to you, won't get you anywhere. What are your brand's strengths? Thanks to plug-ins and add-ons like Yoast SEO, finding keywords is easier than ever. If you have large sections of duplicate …

more ...

Consider mobile search at the inception

Every time someone clicks on your ad, you pay the search engine. Action-oriented advertising takes place in the business-to-business sector. Links may very well become "democratized" as they become less representative of the overall sentiment of the online world. A very small percentage of internet users has ever published a …

more ...

Focus on performance, user experience, and link research

Google's mission is to organize the world's information and provide the best answers possible. Therefore, writing quality content for your audience is also something that will immediately lead to Google's approval. White Hat is the method that uses keywords tailored to a particular audience and fall within SEO best practices …

more ...


Self-publishing Parasite SEO based purely on white hat SEO

Yes, I said six months. Optimization involves making pages readable to search engines and emphasizing key topics related to your content. Basic optimization may involve nothing more than ensuring that a site does not unnecessarily become part of the invisible Web (the portion of the Web not accessible through Web …

more ...

Search engine health checks should look at domain authority

The common belief of ranking high in the search results is changing - the content strategies are not the main means, but generating the quality inbound links that stay as a much important SEO element to affect the ranking. What you should do is leverage the business alliances that you do …

more ...

Hidden facts about Google algorithms

Google has no problem telling you what you need to do to compete for their top ranking spots, just read their guide and do your best to follow through with their recommendations. Some advertisers emphasize the principles present in variability theory, which suggests that variable encoding occurs when a consumer …

more ...



When auditing your site, take time to think about web 2.0

Add structured data markup in your website's code to include vital business information for Google to find and showcase. Advertisers will bid for ad placement, which means a business will show amongst a search engines sponsored links. Some advertisers emphasize the principles present in variability theory, which suggests that variable …

more ...

Make Google algorithms a priority

Even though many social media sites use no follow tags, I still believe that social media can definitely help you acquire better links for your overall strategy. Social media links might not increase your placement in the SERPs, but they are still links that are pointed to you that search …

more ...