Make sure you know exactly what you're doing with indexed pages

The simple truth is this: If you sell products, you must consider the product indexes! Google's Panda update was an important step in an attempt to weed out websites that people are unlikely to appreciate and to downgrade websites that people don't find useful or that are irritating in some …

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Latest developments in link bait

Company leaders expect advertising agencies to produce tangibleoutcomes. Thus, in some cases, a link from a low-articleRank article with no other links may actually be more valuable than a link from a high-articleRank article with many links. That will help you in getting your contact information properly listed when people …

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A measure of quality based on unique content

These bots follow links on the pages and then index them into Google's database, which runs into trillions of pages and is more than 100,000,000 gigabytes in size. How many times a certain keyword is being searched for each month. The URL address suffix (the last part, not …

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Can issues around domain authority be quickly fixed?

The subjects of searches range from plumbing to roofing to health care and cosmetic surgery. Just be aware that this isn't always a benefit-more on that in the cons list. If you have a lot of quality content but no backlinks, you're missing a key ingredient. Then, and only then …

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Write a keyword-rich introduction about conversion rates

SEO can help conversion tactics by providing guidance on not only technical elements but also content suggestions as well as conversion points that will be most effective on each page. So, I believe fixing and simplifying URLs -- in particular adding keywords -- has some real advantages, and Google has itself stated …

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Unheard ways to achieve success with doorway sites

Did you know that YouTube is considered a search engine and that it is the second most popular search engine after Google? The client mentioned above has done a good job of building out landing articles that target different industry options (Auto Franchises, Cleaning Franchises and so on). It's not …

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Actionable tips on SERPs and Facebook

What you're left with is an itemized list of URLs with the necessary list of SEO data to make an educated decision about what to do with that article. To some, the longer a blog post the better, and there's a clear argumentative case for it; more words in an …

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Segmentation by Geographic Location

What kinds of phrases are your competitors using throughout their websites? My solution: start a company in the United States and use a U.S. You've got to understand that authority, niche-specific and generic blogs that publish related content can do the same. As long as you can pay for …

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Want a thriving business? Focus on 301 redirects

What a mess! Different audiences prefer different types of content format, so expanding to more than just text is a smart move, especially considering that video content demand is on the rise! You wouldn't use a tone of voice for a website that sells shoes that's more consistent with a …

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The truth about search queries

Using SEO best practices should be a part of your foundation when it comes to creating content, not only on your website, but with your social media posts as well. A cornerstone of effective SEO is producing quality content, and understandably, that can be difficult for marketers or business owners …

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Have you tried the Webmaster Help Forum for help on analysis

Google loves links. However, customers in the US want to buy in dollars whereas customers in the UK want to buy in pounds. The fact remains that knowledge of one's domain and the tools out there is vital to success. Google Images automatically generates a title and snippet to best …

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Aligning your goals in relation to duplication

SEO is a long-term commitment that offers long-term results. Know that good SEO isn't going to take a few days and you won't see huge results in weeks. SEO takes months, but the benefits last for years. Generally, these long-tail keywords take the form of sentences, such as "the best …

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Proposition development

Think about it like this: instead of targeting a single keyword, you need to target head terms and latent semantic index terms (LSIs). Having Google Analytics will help you make business decisions on where you should invest your resources and it can guide you on your SEO efforts. Yes, contextual …

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Discover the connection between user experience rankings

You can eliminate sets of duplicate pages by consolidating them to a single URL using redirects or canonical tags. For example, in a worst-case scenario, if your host is accused of engaging in suspicious activity, it could reflect poorly on the authority of your site. Remember, earning rankings in Google …

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Encourage other websites to link to yours

So, syndicating your content is risky. Google is "learning" what a good result looks like based on the search query. To take the lollipop example, say you had the main lollipop page as a sales page. Ranking in the search engines can be hard. Especially if the competition in your …

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Never underestimate the influence of authority sites

Each search engine uses different search ranking algorithms. Unlike rich snippets, which are simply search results with extra context, featured snippets appear at the top of the results page above the number one organic search result. To help you make the most out of your Ahrefs subscription, we asked 97 …

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The steps needed for putting blogs into action

You can use off-page optimization to improve your website's reputation and authority. This depends mainly on inbound links. Off-page optimization involves measures which ensure that good-quality, relevant backlinks are created in the long term. This is also referred to as "link building." Gatekeepers are individuals who control the flow of …

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Going deep into the aspects of Search Engine Marketing

The basic premise is that a page will show up in search engine results because the website had mentioned the terms that were being searched for on the website page. Of course, many websites use the same keywords on the same page. the coming year is shaping up to be …

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Create an Engaging Web Presence by the use of SERPs

The relevance of your link is extremely important, not just for Google, but for the owners of the site you're using to post. You're listed and sipping on some punchy link juice. Your site will get a much better ranking when all the elements, including file name, are keyword optimized …

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Focus on ROI Instead of hits

If the agency shares some commonalities with the client's industry or geography, this can lead to unique insights. One of the most important optimisation measures for a slow-loading website is caching. In normal web browsing, once a web page is generated, elements of its data are stored or cached, so …

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When auditing your site, take time to think about blogs

You absolutely should not use underscores. Matt Cutts has confirmed on his blog that Google does not recognize underscores as equivalent to spaces between words. Prominence implies that a word used at the beginning of a link or piece of text is more important than the rest. The words that …

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Ensure more convenience for users by using URLs

A great starting point is to read more about all the ranking factors that affect your position in the SERPs. Hosting is important to SEO for many reasons. The more content you have on your site, the more opportunities you'll have to appeal to your audience, attract new visitors, and …

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Is this the end of search engine spiders as we know it?

Social media allows dissatisfied customers to instantly vent about bad experiencesto enormous audiences, where little forgiveness of mistakes takes place. These are long phrases, sometimes colloquial, like "where's the best place for chicken tacos" instead of the basic "chicken tacos." Generally, the longer the query becomes, the lower the volume …

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The tightening up of above the fold

Does Google have a specific length requirement for getting your content indexed? If content can be reproduced without much effort, then it is most likely not valuable, and if it is not valuable then it is a waste of your readers' time. Don't make the mistake like many webmasters do …

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Personalization counts: how does page rank fit into this?

You should instead indicate to mobile browsers using the viewport meta tag that a page should adjust its content to match the width of the device. Are any of your friends or employees building these links with good intentions? This happens to be one of the most pivotal components of …

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Why keywords matter

Be aware that any search engine spider contains "time-out" code that prevents it from fully indexing a site that loads too slowly. If your web pages are large and your hosting provider is slow, this could present a real barrier to your full site being indexed. When designing your site …

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Unheard ways to achieve success with keyword stuffing

Libraries must acquire books as they're released, updating old copies and adding new copies, to keep the most recent information on the shelves. You can also earn high quality backlinks by using highly relevant sources to your industry. Capturing a viewer's attention continues to be difficult. For a search program …

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Indicate the header in an HTML document by using javascript

Updates matter because they affect how search works in general, including how your site is displayed and how users interact with it. You can reach out to higher trafficked websites that people in your prime demographic are reading, and ask if you can write a blog post for them. Create …

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