My perception of the YouTube optimisation on your site

When you use great tools like Google Analytics, you can be sure that you're writing content that you know your audience will want to read. Onsite content can factor heavily into your overall domain authority, so make sure each of your pages is up-to-date and well-written. Proper keyword research and …

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Things your competitors know about canonical URLs

As a general rule, no single page of your site should be more than four clicks away from any other page at any other time. Search engines don't want you to know exactly how they rank articles because if you did, you would know exactly how to trick them into …

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Make link exchanges the main focus of your marketing tactics

Don't ask your customer for a review too early; they might not have enough experience to form an opinion about you. But don't wait so long that the great first impression fades. This timing is different for every business and industry; so it might be worth experimenting to get the …

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The ultimate revelation of SEO

Not just any infographics should be leveraged. Take a look at which sites are currently winning the front page for the phrase you are hoping to win. Then, go ahead and link to a few of them within your own content. It can be within the body of the text …

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Not using proper folder structures versus domain ranking

No worries, though. There is much to consider before we even think about the SEO elements. For search engines, content has a more narrow definition: words, and lots of 'em. In case you aren't familiar, by default, links are "dofollow" links, which pass authority to the site they point to …

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I bet you didn't know this about backlinks

That webmaster decided to turn the link into a nofollow link, or decided to remove it entirely. To rank well, the meta elements - title tag, meta description, URL and image ALT tags - must also include important keywords. What else should I say? Using hot keywords and search phrases is crucial …

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Little known ways to improve positioning through the use of ROI

Making sure your content is always better and more up-to-date than anything else in the field. To be successful, the marketing department must change its thinking process. It transcodes the articles, pulling some images and backgrounds out and simplifying the code in other ways. This lists the main sources sending …

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Update your widgets on a regular basis

All those people walking around in Times Square day and night by themselves aren't going to make you any money, but chances are that quite a few of them will eventually become your customers. This keyword has discovery intent, ie this person is in the market for a watch but …

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Why most people will never be great at onsite SEO

It is unclear how long this reverberation period lasts, though experiments suggest it lasts at least a few weeks. With new updates coming to the Fred Algorithm and Google Panda, you may find that irrelevant content does not convert to business and benefits you desire. This has a lower risk …

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Understanding keyword stuffing

It's almost a sophisticated style of word-of-mouth marketing. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content. You have complete control over anchor text on your own …

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Dealing with Google negativity in relation to trust rank

Instead of clustering a dozen links to build at the start of every month, consider spreading them out to build three or four every week. Many people have gone through the same experience. Any perceptive SEO professional will tell you that although off-page SEO is a major ranking determinant factor …

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Can social media help improve my search engine placement?

Hence, the need for a professional SEO company and its affordable SEO services is undeniable for online success of a website and business associated with it. While it's true that having a dedicated page for a product or service will increase your rank for that product or service, adding a …

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Take a customer focused approach to walled garden sites

Doing so can devalue user experience, increase page loading times, and decrease your domain authority in Google's eyes. Dwell Time: Focus on ways to get visitors to stay on your site longer. Because each type of keyword has advantages over the other, I highly recommend pursuing both over the course …

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Identify who are the main influencers in your industry

Making money is a very broad-based objective. You can hold yourself accountable to get results when doing SEO yourself, but what does that accountability translate to? Online marketers also commonly use the homepage's descriptive content in directory submissions and other business listings on external websites. These are long phrases, sometimes …

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Consider quality at the inception

Choose Relevant Images - It can be tempting just to attach any cool-looking picture that you might have taken to your next blog post, but you need to make sure that you're using the most relevant images for the most relevant content - otherwise, your content can end up looking disjointed and …

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Analyse your existing Google algorithms

A good thing to start with is to analyze your existing contents and the kind of search traffic they generated. Backlinks from older websites may be worth more than links from newer sites. Slowly, I tinkered and figured out what resulted in more traffic. Although the content-type meta tag may …

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Get rid of canonical URLs for good

Meta search engines are search engines that aggregate results from multiple search engines and present them to the user. Moreover, with Microsoft's 10-year agreement with Yahoo!, Bing will see a boost in its search user base by absorbing Yahoo!'s search traffic. One of the most important optimisation measures for …

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Take care when dealing with content

Again, it's a good trigger to reach out and remove them. Content is essential for attracting backlinks to your domain. In addition to penalizing sites for using inappropriate optimization techniques, they've simultaneously enhanced the search experience for those browsing the web. Only 16 percent of internet users read an article …

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Reasons that marketers love quality

Social publishing isn't just about getting eyes on your latest and greatest pieces-it can also be a way to revitalize an older piece that has lost momentum, or make sure all your followers see all your content at some point in time. Each meta description should be uniquely crafted and …

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Things you most likely didn't know about content

New businesses should consider targeting long-tail keywords, especially in competitive markets. Identify the root cause of the problem. On-page SEO refers to factors on your own website that you can optimize such as the underlying code and the content. If your service is only satisfactory, they may not be moved …

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Are we devoting time and money to the right channels?

Search engines like Google, Bing and Yahoo use complex, evolving algorithms to call forth relevant results for search queries. And with trillions of web pages online, there's a lot of competition. That said, there are a number of fundamental things you can do to make each page of your website …

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Is this the end of keywords as we know it?

The lack of knowledge about these brands usually eliminates them as alternatives. Experienced agencies, on the other hand, may already have well-established connections. People who come to your website must find it easy to look for relevant information and the search feature can help with this. The open source community …

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The tightening up of topical trust flow

Data analysis works in concert with the creative elements to aid the practitioner in navigating the decision-making process. Make no mistake, negative SEO is a severe threat to your website and can decimate years of search efforts within a few days. Just don't use this to try and cover up …

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Discover the connection between user experience site submissions

Local SEO services can help any kind of industry, from a small craft store in town to an obscure restaurant in a city alleyway. This marketing strategy doesn't just work for retail and hospitality businesses either, but can drastically help to attract attention to your service business as well. If …

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Ridiculous rules about quality

The secret is getting the person to think beyond the advertisement and picture the scene being simulated. Diversity is valuable here too; don't backlink using any one strategy exclusively. Don't skimp on link placement standards. Google and other search engines also use the text of the URL of the page …

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How to survive your first encounter with citations

Are subject matter experts creating your content? Technical SEO is the basic foundation of any site. While it might not have a direct relation to page/site ranking, it supports all the other components and must be done with a lot of care. Then, make sure your link points back …

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Learn to do SEO like a pro

People want something in return. An individual can have 20,000 followers, but not be considered an opinion leader within a particular field. The strategy consists of the well-planned series of different tactics to formulate the plan more effectual. I am the last one to tell a website owner that …

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The tightening up of index

Your content, whether it's a guest post or a comment, should be interesting and engaging to the people reading it, and should explain why you're providing the link as part of it. Market segmentation (dividing your market into smaller sets of prospects who share certain characteristics) takes many different forms …

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Learn to do white hat SEO like a professsional

Would you let someone without experience design your ads, dress your store window, serve customers, buy goods from vendors, or negotiate contracts? The Web crawlers usually copy all the visited pages so that they can be later processed by a search engine. For most platforms, the submission process is free …

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Carve out time for concentrating on LSI

Industry research shows that quality links are still the #1 ranking factor when it comes to getting your website to rank higher in Google search Have you tried link building without much success? What about personal branding? A combined pay-per-click and search engine optimization approach will provide your company with …

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Beginner's guide to web portals

If you have a large website, or one that features a large amount of dynamic data, like an ecommerce website, find ways to semantically code your tags. Give every page a unique title ? this might seem daunting when trying to scale across hundreds or thousands of pages, but CMS and …

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